Business & Marketing


The following titles are located in EBSCOhost eBook Academic Collection.

Blawatt, K. R. (2014). Entrepreneurial Strategic Management. New York, New York [222 East 46th Street, New York, NY 10017]: Business Expert Press.

Clinton, A. M. (2014). The Role of Higher Education in Innovation and Entrepreneurship. New York: Nova Science Publishers, Inc.

Forman, J. (2013). Storytelling in Business : The Authentic and Fluent Organization. Stanford, California: Stanford Business Books.

Kuratko, D. F., & Hoskinson, S. (2015). The Challenges of Ethics and Entrepreneurship in the Global Environment. Bingley, UK: Emerald Group Publishing Limited.

Moutinho, L., & Huarng, K. (2015). Quantitative Modelling In Marketing And Management (Second Edition). New Jersey: World Scientific.

Neslin, S. A., Winer, R. S., & World Scientific, (. (Firm). (2014). History Of Marketing Science, The. Singapore: World Scientific / Now Publishers.

Orser, B., & Elliott, C. (2015). Feminine Capital : Unlocking the Power of Women Entrepreneurs. Stanford, California: Stanford Business Books.

Pearson, B., & Thomas, N. (2011). The Shorter MBA. London: Thorogood Publishing Ltd.

Petrescu, M. (2014). Viral Marketing and Social Networks. New York, New York [222 East 46th Street, New York, NY 10017]: Business Expert Press.

Rata, G. (2014). Social Economics and Entrepreneurship. Newcastle upon Tyne: Cambridge Scholars Publishing.

Richardson, N., & Gosnay, R. (2011). Develop Your Marketing Skills. London: Kogan Page.

Rostron, S. S., Van Rensburg, M. J., & Sampaio, D. M. (2014). Business Coaching International : Transforming Individuals and Organizations: Second Edition. London, England: Karnac Books.

Short, J. (2014). Social Entrepreneurship and Research Methods. Bingley, U.K.: Emerald Group Publishing Limited.




The following web resources provide information on a variety of topics related to Business & Marketing.


American Economic Association Non-profit, non-partisan, scholarly association dedicated to the discussion and publication of economics research.

Bplans Business planning website with a variety of tools including free sample business plans, info on planning, funding, starting and managing a business. Resources to help people grow their businesses, includes sections on entrepreneurship, marketing, finance, human resources etc.

Business Case Studies Free case studies from real world companies and associated lesson materials and worksheets for teachers and students.

CanadaOne Resources to help small businesses start and grow. Links to business articles, guides and tools and more.

Canadian Association for Business Economics Professional association for those active in the field of business economics.

District of Squamish – Economic Development – Resources Links to programs and services (local, provincial, federal) to support small business

Economic Development Association of Canada Canada’s national organization of economic developers,

FRASER – federal reserve archive  A mixed subject and institutional repository that preserves and provides access to economic and banking data and policy documents.

FRED – economic data A variety of economic data (statistics, time series, data sets, charts etc) – US focus, but also includes international data.

Free Management Library: Basic Business Research Methods Includes links to different aspects of basic business research methods, as well as recommended books and links to other, general business resources.

Futurpreneur Canada Resources on a variety of entrepreneurship/marketing topics

International Monetary Fund (IMF) 189 countries working to foster global monetary cooperation, secure financial stability, facilitate international trade, promote high employment and sustainable economic growth, and reduce poverty around the world.

Industry Canada Statistics, research, information on starting a business, permits, licensing, financing etc.

MIT OpenCourseWare Entpreneurship Courses Links to open courses and resources (downloadable textbooks etc) on a variety of entrpreneurship topics.

UN Data Databases, tables, glossaries, country profiles.

World Economic Outlook Database Contains selected macroeconomic data series from the statistical appendix of the World Economic Outlook report. The WEO is released in April and September/October each year.